Duo 7

Duo 7
CountryEstonia
Broadcast areaEstonia
HeadquartersTallinn, Estonia
Programming
Picture format1080p HDTV
Ownership
OwnerDuo Media Networks (Postimees Grupp)
Sister channelsKanal 2
Duo 3
Duo 4
Duo 5
Duo 6
Kino 7
MyHits
Eesti Kanal
SmartZone
KidZone Max
KidZone Mini
FilmZone
FilmZone Plus
History
Launched1 July 2021
Links
Websiteduo7.ee

Duo 7 is an Estonian Russian-language TV channel owned by Duo Media Networks, part of the Postimees Group. The channel launched in 2021 as part of a corporate overhaul of Postimees' TV portfolio.

History

Postimees created Duo Media Networks on 1 December 2020 and was beginning to implement the Duo brand in April following the takeover of the Sony channels in the Baltics, creating Duo 3 and Duo 6. In June 2021, the company announced the creation of Duo 7, a new Russian-language channel, starting 1 July. The company planned the channel as an alternative to Russian-made channels in the language as well as a news program using Postimees' Russian team from 30 August. The channel would start in test mode on Apollo TV before the July launch on STV and Elisa, and from 1 September, on Telia.[1] A mix of Russian and Western programs were seen on the channel at launch.[2]

On 4 October 2021, Novosti Rus.Postimees began airing on weekdays, as a series of five hourly updates from 5pm to 9pm at the top of the hour.[3] With the closure of TV3+, which was being replaced by an Estonian version of TV3 Life, Novosti Taalinna, an independently produced Russian-language newscast, moved to the channel.[4] By April 2022, the channel had become a success among the Russophone community, coupled with the launch of a full half-hour 7pm newscast in late March, following the creation of a television news team.[5]

On 27 March 2024, Duo Media announced that the 7pm newscast would be replaced by a daily political program, under the grounds that producing a full news program was expensive, and facing problems due to the lack of government support. The last edition was scheduled for 1 May.[6]

References

  1. ^ Duo Media toob turule venekeelse telekanali, Kanal 11 ja 12 vahetavad nime, ERR
  2. ^ Eestis alustab uus venekeelne telekanal Duo 7, Postimees, 30 June 2021
  3. ^ https://www.postimees.ee/7349360/duo-7-ja-rus-postimees-alustavad-venekeelsete-uudistega
  4. ^ ERR (28 February 2022). "С 1 марта "Новости Таллинна" будут выходить в эфире сразу трех телеканалов". ERR (in Russian). Retrieved 9 March 2022.
  5. ^ Русскоязычный телеканал Duo 7 успешно развивается и создал собственную новостную редакцию
  6. ^ [https://rus.err.ee/1609295810/duo-media-prekratit-proizvodstvo-russkojazychnoj-novostnoj-programmy-na-kanal-7 Duo Media прекратит производство русскоязычной новостной программы на Kanal 7 ]

59°25′56.66″N 24°45′37.61″E / 59.4324056°N 24.7604472°E / 59.4324056; 24.7604472

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