WMXF
| Simulcast of WPEK | |
|---|---|
| |
Broadcast area | Haywood County, North Carolina |
| Frequency | 1400 kHz |
| Branding | ESPN Asheville |
| Programming | |
| Format | Sports |
| Affiliations | ESPN Radio |
| Ownership | |
| Owner |
|
| WKSF, WQNQ, WQNS, WWNC, WPEK | |
| History | |
First air date | September 10, 1947 (as WHCC) |
Former call signs | WHCC (1947–1999) |
| Technical information[1] | |
Licensing authority | FCC |
| 40979 | |
| Class | C |
| Power | 1,000 watts unlimited |
| Links | |
Public license information | |
| Webcast | Listen live (via iHeartRadio) |
| Website | espnavl |
WMXF (1400 AM), known as "ESPN Asheville", is a sports radio station licensed to Waynesville, North Carolina, which mostly airs the programming of WPEK in Asheville.
History
WHCC was the only radio station in Waynesville for many years. It went on the air with a formal opening September 10, 1947, operating on 1400 kHz with 250 watts of power. The station was licensed to Smoky Mountain Broadcasters, of which W. Curtiss Russ was president.[2]
In the 1980s the format was adult contemporary. Later formats included oldies and country.
In 1990, WQNS and WHCC owner KAT Communications of Myrtle Beach, South Carolina, filed for Chapter 11, but the stations were doing well and no changes were planned.[3]
The switch to the current call letters was made around 1998 or 1999, and the station began playing adult standards soon after that. By this time Blue Dolphin Communications owned the station.
WMXF, WQNQ and WQNS were purchased by Clear Channel Communications now iHeartMedia, Inc. in 2001.[4] The switch to talk was made in 2008, except for the morning show, which kept standards as part of the programming for a time.

On June 11, 2018, WMXF changed its format from a simulcast of WWNC to a simulcast of ESPN sports-formatted WPEK.[5]
Current programming
WMXF simulcasts WPEK from Fairview. The station also features local sports programming such as Tuscola High School football games.
References
- ^ "Facility Technical Data for WMXF". Licensing and Management System. Federal Communications Commission.
- ^ "Sen. Clyde Hoey Speaks At WHCC Formal Opening" (PDF). Broadcasting. September 22, 1947. Retrieved October 10, 2014.
- ^ "FM Station's Parent Firm Files for Chapter 11 Action," Greensboro News & Record, December 19, 1990.
- ^ Mark Barrett, "Company Bets on Future of Radio," Asheville Citizen-Times, January 10, 2001.
- ^ ESPN Returns to Asheville as Revolution Moves to FM Radioinsight - June 11, 2018
External links
- Facility details for Facility ID 40979 (WMXF) in the FCC Licensing and Management System
- WMXF in Nielsen Audio's AM station database
35°30′14″N 82°58′25″W / 35.50389°N 82.97361°W
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