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Global Service Media

Global Services is an integrated media platform (online, events, research, digital magazine, webinars, custom publishing) that connects the various constituents of the global technology and business processing services industry ecosystem. This ecosystem comprises buyers of services, service providers, industry associations, research organizations, sourcing advisory firms, legal advisers, globalization think-tanks and many other emerging entities in the social networking space.

The focus of content produced by Global Services through its media platform therefore is:

• Shared learning, experiences, and expertise
• Actionable advice
• Best practices
• Analysis of news and events
• Opinions
• Facts and figures
• Issues & concerns and
• Custom content

Established in 2006, Global Services is published by CyberMedia, the largest specialty media house in Asia with 15 publications, 12 websites, over 100 events and two weekly TV programs, it reaches out to a community of over 2.2 million people. Its Media Services include market research, custom publishing, content outsourcing and distribution.

The editorial mission of Global Services Media is to serve as the gateway to the global sourcing of the IT services and BPO industry. Its value proposition embodies the facilitation of interaction and transfer of knowledge between buyers of global services and service providers through content creation, delivery and community building efforts.

Global Services Media delivers content in the form of news updates, online features, interviews, case studies, analyst viewpoints, webinars, vendor directory and faceto- face interactions. Delivery formats include online articles, webinars, videos, digital magazines, downloadable reports, and events. At the fundamental level, the editorial philosophy is anchored in the principles of advancing globalization and the practice of global sourcing of services by leading corporations.

ITO, BPO, Strategies & Best Practices, Destinations and various sub-segments within these sections.

With over 115,000 powerful audience, Global Services readership constitutes a mix of buyers, providers, advisers, consultants, and others allied to outsourcing domain. The buyers of Outsourcing services constitutes to 80%, primarily based out of North America followed by Western Europe, the buyer community comprises of leading technology and business decision makers from Fortune 1000, Global 2000, mid-small enterprises across industries. Service Providers, Advisers, consultants, academicians,and others constitutes to 20% spread across the globe covering 103 countries.

Global Services has been extremely innovative in its offering facilitating the outsourcing space by connecting the buyers and suppliers of ITO and BPO services through an integrated media platform.

These services cater to four areas that marketers look for: Thought Leadership, Branding, Lead Generation and Influential Marketing

The seven annual programs of Global Services, focused on strategies for global sourcing shares distinctive advantages. Worked on by a different editorial and research team enables readers to leverage the content to make their outsourcing relationships work. Listed below are all the different editions, accompanied by the product lines they cover.

Global Services 100 is an annual study of Global Outsourcing Industry recognizing service provider leadership & excellence in service delivery on a global scale.

The outcome of GS100 study is an integrated program with multiple delivery media platforms including a digital magazine, microsite, webinars, webcasts, PDF reports to name a few.

Vox Artis is a compilation of cutting-edge essays on a particular topic/area/vertical written by authorities drawn from advisory, analyst, buyer, and academic communities. The content will place the topic in current context and identify the future directions.

An integrated program with multiple delivery media platforms including a digital magazine, print edition, microsite, webinars, webcasts, PDF reports to name a few.

Topics: Infrastructure Management, IT/BPO Convergence, Governance and more...

Destinations program brings together the myriad dynamics of the outsourcing locations. It covers research report on Top 100 outsourcing cities, Countries-infocus, regional dynamics, city profiles, experts opinion on location assessment.

A one stop resource on outsourcing destinations in multiple formats which includes Compendium, Microsite, PDF reports, Webinars and more.

Global Services Conference is an annual event on Global Sourcing that takes place in New York City and attracts over 200 outsourcing professionals primarily buyers of IT/BPO services followed by providers, advisers and others allied to the field. The conference features world-class thought leaders as speakers, who share next and best practices in global sourcing, sourcing leadership. The conference breaks new ground and helps executive determine how to establish business value in outsourcing engagements.

Key Differentiators: Focused on Global Sourcing Strategy, outsourcing partnerships, sessions are highly interactive and discussion based, practitioner driven content.

[[8]] Global Services Media [[9]] Cybermedia India Ltd.