SnooCODE

SnooCODE
IndustryTechnology company
Founded2011; 15 years ago (2011)
HeadquartersAccra, Ghana
Key people
Sesinam Dagadu (Founder and Chief Executive Officer)
Productslocation-based addressing system, logistics, e-Commerce, emergency services etc.
Websitesnoocode.com

SnooCODE is a Ghanaian British technology company that provides location-based solutions to power core citizen centric services like banking, logistics, e-Commerce, and emergency Services in the developing and developed world.[1][2]

History

SnooCODE digital addressing system was launched in 2011 by Sesinam Dagadu who is the current CEO and Founder of the company. In 2012, it earned Prior Art as the first postal code system and method for smartphones and other mobile devices.[3][4][5]

SnooCODE was formally registered as a company in 2014.[6] Its implemented as Liberia’s national addressing system through a Public–Private partnership agreement with Liberia’s Ministry of Posts & Telecommunications.[7][8]

In a collaboration with the Vodafone Ghana Foundation and the Ghana National Ambulance Service (GNAS), launched a variant of the SnooCODE system called SnooCODE RED to accurately locate victims in emergency situations.[9][10]

In December 2023 the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH and SnooCODE Limited signed an agreement to collaborate on a project aimed at reducing the environmental impact of single-use packaging from e-commerce deliveries in Ghana. They will use their technology to optimize delivery routes ensuring the travel distances for delivery men significantly reduces which in effect reduces the carbon footprints of this delivery operations.[11]

References

  1. ^ Douglas, Kate (2015-08-14). "SnooCode: A solution to the lack of formal addresses in Ghana and beyond". How we made it in Africa. Retrieved 2025-06-25.
  2. ^ "Finding your way in a country without street addresses". BBC News. 2016-02-01. Retrieved 2025-06-25.
  3. ^ "Pioneering app gives millions of Ghanaians access to ambulances". warwick.ac.uk. Retrieved 2025-06-25.
  4. ^ Hoffmann, Heiner (2021-07-22). "Warum sich in Afrika schwarze Start-up-Gründer diskriminiert fühlen". Der Spiegel (in German). ISSN 2195-1349. Retrieved 2025-06-26.
  5. ^ "Do white founders in Africa have an easier time getting capital?". Quartz. 9 July 2021. Retrieved 2025-06-26.
  6. ^ Editors, EuropaWire PR. "University of Warwick graduate develops revolutionary navigation app for Ghana without need to internet connection". EuropaWire. Retrieved 2025-06-25. {{cite web}}: |last= has generic name (help)
  7. ^ Release, Press (2022-04-20). "Liberia Launches a National Postal Digital Addressing System". FrontPageAfrica. Retrieved 2025-06-25.
  8. ^ Release, Press (2023-04-28). "Posts and Telecommunications Launches Liberia's First-ever National Digital and Postal Address System". FrontPageAfrica. Retrieved 2025-06-25.
  9. ^ Myjoyonline.com. "Ghana News - SnooCode 'ambulance' App to save lives – Vodafone Foundation". myjoyonline.com. Archived from the original on 2015-11-14. Retrieved 2025-06-25.
  10. ^ "How a Simple App is Changing Emergency Access to Health Care in Ghana | The Science Explorer". www.thescienceexplorer.com. Retrieved 2025-06-25.
  11. ^ "GIZ and SnooCODE partner to reduce e-commerce packaging waste in Ghana - MyJoyOnline". www.myjoyonline.com. Retrieved 2025-06-25.
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