Le Musk

This article is about the 2017 film. For similarly named topics, see Musk (disambiguation).

Le Musk
First Look Poster
Directed byA. R. Rahman
Written by
  • A. R. Rahman
  • Saira Rahman
Screenplay byGurachi Phoenix
Produced byA. R. Rahman
Starring
CinematographyGianni Giannelli
Edited by
  • Anand Kishore
Music byA. R. Rahman
Production
companies
Release date
  • 27 April 2017 (2017-04-27)
Running time
37 minutes
CountryIndia
LanguageEnglish

Le Musk is a 2017 Indian virtual reality thriller film written, directed and co-produced by film composer A. R. Rahman.[1] [2] The film stars Nora Arnezeder, Guy Burnet, Munirih Grace and Mariam Zohrabyan.[3][4][5][6]

A preview of Le Musk was shown 27 April 2017 at the ‘NAB’, Las Vegas in a room with multi-sensory 'Positron Voyager' VR motion platform.[7][8] At 72nd Cannes Film Festival, Rahman unveiled 'Scent of a song' from the film.[9]

Plot

The film follows the journey of an orphaned Armenian child, full-time heiress and part-time musician, who grows up to be a diva on a mission. All through, she has one constant companion – the lingering Muskan scent. However, her life takes a dramatic turn when she receives an anonymous message, which brings back her mysterious past.[10]

Cast

Production

Development

In 2015, A. R. Rahman was planning to create a theatre with projections all around and scent added to it, after being suggested by his wife Saira to make a film on perfumes.[11][12] Three months later, someone gave Rahman a virtual reality gear which prompted him and his wife to make a virtual reality film based on perfumes. In order to blend the olfactory element in his film, Rahman got in touch with Grace Boyle,[13] who is the founder director of Feelies, a London based company that has developed the technology to disperse scent during a film.[14][15]

Filming

The entire film was shot in Rome in a span of 13 days using a pair of Jaunt ONE cameras, with each of them being fitted with 24 camera sensors so as to capture 8K quality video.[16][17]

Music

References

  1. ^ "Rahman turns director!". 15 May 2022.
  2. ^ Das, Samarpita (6 May 2017). "AR Rahman on wearing the director's hat for Le Musk: Filmmaking is a tough job but I loved it". The Indian Express. Retrieved 15 July 2020.
  3. ^ Duttagupta, Ishani (14 May 2017). "How virtual reality pushed AR Rahman towards 'multi-sensory' filmmaking". The Economic Times. Retrieved 15 July 2020.
  4. ^ "AR Rahman". 27 April 2017.
  5. ^ "le Musk 2017".
  6. ^ "Rahman turns director!". The Week.
  7. ^ shiva. "AR Rahman Released Le Musk Movie First Look Poster | Press News Release". pressks.com. Retrieved 27 May 2017.
  8. ^ "AR Rahman gears up for his directorial debut Le Musk". asianage.com/. 6 May 2017. Retrieved 20 October 2019.
  9. ^ Joshi, Namrata (14 May 2019). "Deep dive into VR with Rahman's Scent of a Song". The Hindu. Retrieved 20 May 2019.
  10. ^ Frater, Naman Ramachandran, Patrick; Ramachandran, Naman; Frater, Patrick (9 October 2019). "Busan: A.R. Rahman 'Le Musk' Directing Debut in Post-Production". Variety. Retrieved 10 October 2019.{{cite web}}: CS1 maint: multiple names: authors list (link)
  11. ^ "AR Rahman on Le Musk: It was actually Saira Banu's initiative". The Indian Express. 7 May 2017.
  12. ^ "AR Rahman on his upcoming film Le Musk: Filmmaking is a very tough job". First Post. 6 May 2017.
  13. ^ "Grace Boyle - The Feelies". Re:publica.
  14. ^ Khan, Atif (15 May 2017). "A whiff of Rahman". The Hindu.
  15. ^ "Le Musk: AR Rahman, on turning director and choosing VR". Financial Express. 7 May 2017.
  16. ^ "Le Musk Brings VR to Theaters". Intel.
  17. ^ "Le Musk: Musical Virtual Reality movie; Co-Written, Soundtracked and Directed by A R Rahman". The Virtual Assist.

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