Draft:Threadheads
Submission declined on 10 May 2026 by HitroMilanese (talk).
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Comment: Please see WP:CORPDEPTH. Hitro talk 09:02, 10 May 2026 (UTC)
Threadheads is an Australian apparel brand based in Melbourne, Victoria. The company produces designs based on popular culture and current events.[1][2]
History
Threadheads was found in 2018 by Ace Reunis and Marcus Siegel as a small apparell printing business. Their main influence was internet culture, current events, and popular media.[1][3]
Popularity in 2020
During the Covid-19 Pandemic, Australian Premier Dan Andrews in a press conference spoke that it's not appropriate to have all your mates around the house to "Get on the beers". Threadheads, in response produced apparell designs with commentary made by Dan Andrews during the press conference. Through the Australian crowdfunding platform Birchai, they attracted more than 2,500 investors[4]. This campaign generated them 13 million USD in 2022.[5][6]
Threadheads had also entered into licensing agreements with Warner Bros, Activision to produce officially licensed merchandise. In 2022, it was also reported that Threadheads had served more than 240,000 customers worldwide.[7][8][9]
References
- ^ a b McIlvaine, Heather (2022-07-04). "Meet Threadheads, the graphic T-shirt brand with a cheeky sense of humour". Inside Retail Australia. Retrieved 2026-05-03.
- ^ "Rising like a phoenix meet the two melbourne guys who turned single printing press". Dynamic Business.
{{cite web}}: CS1 maint: url-status (link) - ^ Adams, David (2022-07-08). "Threadheads breaks $2.2 million equity crowdfunding barrier on mission to bring retro-inspired tees to the US". SmartCompany. Retrieved 2026-05-03.
- ^ "Melbourne firm 'gets on the beers' after crowd-funding record".
- ^ Turner-Cohen, Alex. "Melbourne mates make $13 million from 'fun' T-shirt company Threadheads". News.com.au.
{{cite news}}: CS1 maint: url-status (link) - ^ "Melbourne business thrives from Dan Andrews 'Get on the beers' t-shirt". www.9news.com.au. Retrieved 2026-05-09.
- ^ "Threadheads capital raise cracks $2m". Business News Australia. Retrieved 2026-05-03.
- ^ "Melbourne firm 'gets on the beers' after crowd-funding record". The Australian.
- ^ "Melbourne mates make $13m from a meme". Retrieved 2026-05-03.
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