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• Comment: In accordance with the Wikimedia Foundation's Terms of Use, I disclose that I have been paid by my employer for my contributions to this article. Schupaul (talk) 19:52, 12 September 2025 (UTC)

Shipwell is an American software company that produces transportation management systems (TMS) and supply chain management software to help businesses and shippers plan, execute and optimize shipping processes.^[1] The company's software is used by logistics and supply chain supply chain professionals in the retail, manufacturing, food & beverage and distribution industries.

Founded in 2016 as OtterLogic, Shipwell originally focused solely on over-the-road (abbv. OTR) shipments.^[2] In 2017, the company rebranded^[3] as Shipwell when the platform expanded its offerings to include transportation management functionality such as real-time shipment visibility and analytics.^[4] In 2024, Shipwell sold its brokerage arm to CloudTrucks^[5] to focus on its software as a service (SaaS) platform.

Shipwell's main offering is its cloud-based Transportation Management System (TMS), which automates freight procurement, optimizes carrier selection, and uses real-time shipment tracking to provide greater visibility into shipments. The platform supports multiple transportation modes, including FTL, LTL, ocean, air, drayage, final mile, and parcel shipments.^[6] Shipwell offers its product across a variety of industries, including manufacturing, food and beverage,^[7][8] and consumer goods.

Key features include:

• Visibility and tracking: Tools that aggregate location and status data from carriers and connected devices to provide in-transit visibility.^[9]
• Analytics and reporting: Dashboards and reports for performance metrics such as on-time delivery, rate insights, and service-level compliance.^[10][11]
• AI Automation: Platform-integrated AI capabilities for appointment booking, workflow automation, and logistics assistant to handle routine tasks efficiently.^[12]
• Pricing intelligence: Access real-time spot rates, historical pricing data, and contract rate benchmarking to compare contract rates, evaluate carrier rate changes, and identify cost-saving opportunities.^[13]
• Integrations: Connectivity with carriers, brokers, and enterprise systems via APIs and other data connections.^[14][15][16]

Shipwell is venture-backed,^[17] and has undergone multiple rounds of funding. In 2018, the company raised $10 million in Series A funding.^[18][19] In 2019, the company raised $35 million in Series B funding.^[20][21]

Shipwell has been covered by industry publications in the context of transportation management systems and supply chain technology.^[1] The company has appeared on industry lists that track logistics and freight-technology firms.^[22][23]

• Shipwell was named a Visionary in the Gartner® Magic Quadrant™ for Transportation Management Systems in 2025.^[24] They have previously appeared in this report as Niche Player in 2021^[25][26] & 2022^[27] and Challenger in 2023 & 2024.^[28]
• Shipwell was recognized as Transportation Management Company of the Year by SupplyTech Breakthrough in 2023.^[29][30]
• Shipwell was named to the FreightWaves 2026 FreightTech 100 companies (2025 award year.)^[31]

• Transportation management system
• Supply chain management

• Official website