Draft:Replika Software
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Submission declined on 10 March 2026 by RangersRus (talk).
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Submission declined on 10 March 2026 by Pythoncoder (talk). This draft appears to contain text generated by a large language model (such as ChatGPT). You cannot use LLMs to generate article content.
Declined by Pythoncoder 2 months ago.LLM-generated pages with certain obvious signs of being machine generated may be deleted without notice. These tools are prone to specific issues that violate our policies:
Instead, only summarize in your own words a range of independent, reliable, published sources that discuss the subject. See the advice page on large language models for more information. | |
| Industry | Social commerce |
|---|---|
| Founded | 2016 |
| Founders | Kareen Mallet, Corey Gottlieb |
| Headquarters | New York City, United States |
| Website | https://www.replikasoftware.com |
Replika Software is a social commerce technology company founded in 2016 by Kareen Mallet and Corey Gottlieb. The company develops software used by brands to track and attribute product recommendations shared through digital channels such as social media.
History
Replika Software was founded in 2016 in New York City by Kareen Mallet, former fashion director at Neiman Marcus and Bergdorf Goodman, and entrepreneur Corey Gottlieb.[1]
The platform enables brands to activate networks of sales associates, stylists, influencers and other brand advocates to share product recommendations online and track resulting sales.[2]
In 2020, Replika Software received investment from L'Oréal through its BOLD corporate venture capital fund and from LVMH through LVMH Luxury Ventures.[2][1]
Media coverage
Replika Software has been referenced in reporting about social commerce and fashion technology startups.
Vogue Business cited Replika Software as part of the emerging French fashion-technology ecosystem, noting that companies such as LVMH and L’Oréal have partnered with startups developing social selling tools.[3]
The company has also been mentioned in coverage of L'Oréal’s broader digital strategy and investments in e-commerce technologies.[4]
Industry publication Consumer Goods Technology reported that L'Oréal invested in Replika as part of its strategy to expand social commerce capabilities and strengthen its e-commerce ecosystem.[5]
Replika has also been cited among technology platforms retailers are experimenting with as social commerce expands.[6]
The company has been referenced in discussions about how luxury brands are investing in customer-facing technology and digital commerce tools.[7]
References
- ^ a b "L'Oréal invests in social selling platform Replika Software Inc". L'Oréal. 10 December 2020.
- ^ a b "LVMH, L'Oréal invest in social selling platform Replika Software". Retail Dive. 29 January 2021.
- ^ Laure Guilbault (29 March 2021). "Inside the French fashion-tech bubble". Vogue.
- ^ "Inside L'Oréal's digital future". Vogue. 2020.
- ^ "L'Oréal invests in social selling platform as part of e-com strategy". Consumer Goods Technology.
- ^ "The Technologies the Retail Industry Is Betting On". Business of Fashion. 17 January 2024.
{{cite web}}: Missing or empty|url=(help) - ^ "How Luxury Brands Can Prioritize Customer Tech in 2022 and Beyond". The Fashion Law.
External links
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