Draft:Logomania

Logomania is a 21st century fashion trend characterized by the prominent and repetitive display of designer clothing and brand logos in casual wear. While visible branding has appeared periodically in modern fashion history, logomania became especially prominent during the late 1990s and peaked in the 2000s and 2010s, when oversized logos, monograms, and heavily branded designs dominated both luxury and streetwear markets.

Etymology

[1][2][3][4][5][6][7][8][9][10][11][12]

History

See also

References

  1. ^ Monahan, Sean (2022-12-19). "I predicted the 'vibe shift' – and watched it sweep the world. Here's what it actually means". The Guardian. ISSN 0261-3077. Retrieved 2026-02-25.
  2. ^ Cochrane, Lauren (2018-03-12). "Logomania: from straight fashion statement to something a lot more complex". The Guardian. ISSN 0261-3077. Retrieved 2026-02-25.
  3. ^ "Logomania: Our Obsession With Branding". Strike Magazines. Retrieved 2026-02-25.
  4. ^ Hardy, Alyssa. "Why We Need To Rethink Our Obsession With Logomania". www.refinery29.com. Retrieved 2026-02-25.
  5. ^ Dazed (2017-11-09). "The 00s monogram is back – this is why". Dazed. Retrieved 2026-02-25.
  6. ^ Fry, Naomi (2023-05-15). "How Philipp Plein Became the King of Lowbrow High Fashion". The New Yorker. ISSN 0028-792X. Retrieved 2026-02-25.
  7. ^ Ferla, Ruth La (2018-11-07). "What Gives the Logo Its Legs". The New York Times. ISSN 0362-4331. Retrieved 2026-02-25.
  8. ^ Friedman, Vanessa (2023-06-28). "'And Just Like That …' Has an Obsession With Logos". The New York Times. ISSN 0362-4331. Retrieved 2026-02-25.
  9. ^ Ortved, John (2021-09-08). "Playing for Team Logo". The New York Times. ISSN 0362-4331. Retrieved 2026-02-25.
  10. ^ Marchese, David (2019-07-01). "Dapper Dan on Creating Style, Logomania and Working With Gucci". The New York Times. ISSN 0362-4331. Retrieved 2026-02-25.
  11. ^ Kambhampaty, Anna P. (2021-07-13). "Logos Lose Their Power on the New 'Gossip Girl'". The New York Times. ISSN 0362-4331. Retrieved 2026-02-25.
  12. ^ Koh, Angela (2018-05-16). "The New Generation of Logo Bags". The New York Times. ISSN 0362-4331. Retrieved 2026-02-25.

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