Dimers

For other uses, see Dimer (disambiguation).
Dimers
Company type
Private
IndustrySports betting technology
Founded2019 (iRival Media)
2015 (Hypometer Technologies)
FounderAdam Fiske, Nick Slade, Katie Prowd, Darryl Woodford
Headquarters
  • Melbourne, Australia
  • New York, United States
Key people
Adam Fiske (CEO)

Nick Slade (Chief Content Officer)
Katie Prowd (COO)

Darryl Woodford (CTO)
ProductsDimers Pro, Dimers Platinum, Bettorverse, predictive analytics tools, odds comparison
ServicesSports betting insights, data-driven picks, betting tools, B2B betting analytics
ParentCipher Sports Technology Group
Websitedimers.com

Dimers is a sports betting analytics platform that provides predictive tools, data-driven insights, news, and betting content for sports fans and bettors.[1][2] Operating under the umbrella of Cipher Sports Technology Group,[3][4] Dimers has offices in New York and Melbourne.[5]

History

Dimers.com was launched on August 1, 2020, shortly after its parent company Cipher Sports Technology Group was formed through the merger of two Australian companies: iRival Media and Hypometer Technologies.[6] iRival Media, founded in October 2019 by Adam Fiske and Nick Slade, focused on delivering content to the sports betting market.[7] Hypometer Technologies, established in 2015 by Katie Prowd and Darryl Woodford, specialized in predictive analytics and machine learning for sports.[7][8]

Dimers’ data has been cited by publications such as Sports Illustrated,[9] USA Today,[10] and The Arizona Republic.[5]  

Partnerships and Collaborations

In 2020, Dimers partnered with SportCaller to offer free-to-play games, aiming to drive customer acquisition and engagement for U.S. sportsbooks.[11] The joint venture’s initial launch focused on the NBA Finals.[11]

In 2023, Dimers collaborated with MLS to provide sports betting content on MLSsoccer.com, including predictive analytics and editorial pieces to assist fans in making informed betting decisions.[3][12][13]

Awards

  • Dimers Platinum: Nominated for Best Tech at the 2025 iGB Affiliate Awards[14][15]

References

  1. ^ P, Wladimir (2023-04-07). "Dimers.com Launches AI-Powered Sports Betting Model Bettorverse". European Gaming Industry News. Retrieved 2025-05-27.
  2. ^ "The rise of spot fixing and a playbook to stop it". insidersport.com. 2025-08-15. Retrieved 2025-08-29.
  3. ^ a b Elliott, Martyn (2023-06-21). "Cipher Sports Creating Collaborative Route For Sportsbook Partnerships". Retrieved 2025-05-27.
  4. ^ "Melbourne sports-tech company raises $5m for US expansion". Australian Financial Review. 2022-07-13. Retrieved 2025-05-27.
  5. ^ a b Ortiz, Jenna. "Oklahoma State vs Baylor picks, predictions, odds: Who wins college football Week 9 game?". The Arizona Republic. Retrieved 2025-05-27.
  6. ^ America, Gaming. "Newcomer Cipher Sports Technology sets its sights on booming US market". gamingamerica.com. Retrieved 2025-05-27.
  7. ^ a b "Cipher Sports Technology puts forward its offering to the industry". www.gamblinginsider.com. Retrieved 2025-05-27.
  8. ^ Yogonet. "Australia's Hypometer and iRival Media to compete in US sports betting market as Cipher STG | Yogonet International". www.yogonet.com. Retrieved 2025-05-27.
  9. ^ "New Report Shows Impact of Torpedo Bat Usage For Cal Raleigh of Seattle Mariners". Seattle Mariners On SI. 2025-05-02. Retrieved 2025-05-27.
  10. ^ Anderson, Jason. "Nuggets vs. Clippers Game 4: Predictions, picks, odds for 2025 NBA playoff series". USA TODAY. Retrieved 2025-05-27.
  11. ^ a b "Dimers branches into US market with SportCaller joint-venture - SBC Americas". 2020-09-30. Retrieved 2025-05-27.
  12. ^ "Dimers agrees betting content deal with MLS". SportBusiness. 2023-05-19. Retrieved 2025-05-27.
  13. ^ "Major League Soccer collaborates with Dimers.Com". www.gamblinginsider.com. Retrieved 2025-05-27.
  14. ^ "iGB Affiliate Awards: 2025 shortlist revealed". www.igbaffiliate.com. 2025-05-09. Retrieved 2025-06-15.
  15. ^ "iGB Affiliate Awards 2025 announces its finalists » Gaming And Media". g-mnews.com. 2025-05-22. Retrieved 2025-06-23.

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