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Block Report is a British social PR and cultural intelligence agency founded in 2025.^[1] The agency specialises in social-first campaigns, cultural insight, and earned media.^[2] In January 2026, Campaign included Block Report in its list of "Eight New Agencies to Watch in 2026".^[3]

The agency describes itself as an "AI-driven social PR agency" focused on generating fame for brands through internet-native humour.^[4]

Block Report was founded in the United Kingdom amid wider disruption across the advertising industry, including the rise of artificial intelligence tools and increasing focus on earned attention over paid media.^[5]

Within its first year, the agency worked with brands including itsu, National Express, KFC, and Wingstop.^[6]

Block Report became known for a series of social campaigns created for itsu centred around British internet culture and "heroes of the internet". One campaign referenced viral internet figure Ronnie Pickering and generated millions of organic social views.^[7][8]

Another itsu campaign drew attention for presenting Christmas as a commercially difficult period for the brand, using melancholic creative and self-aware humour. The campaign received coverage in the Daily Star and wider discussion online.^[9]

In 2025, Block Report was shortlisted for the Campaign UK Agency of the Year Awards in the Start-up Agency category and later received Silver in the category.^[10]

The agency's campaigns have been noted for their use of data research to inform creative direction.^[11]